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Marketing trends, tips & insights.

Laura Dunkley, a marketing consultant and FCMO, shares best practices and insights to help entrepreneurs and marketing teams communicate more effectively and build strong relationships to reach their goals.  

Laura Dunkley Laura Dunkley

Why Start-Ups should Hire a Fractional CMO

For a start-up, proper guidance and strategic thinking from the beginning can be the difference between a fleeting idea and a flourishing business. A fractional CMO offers the expertise and experience of a senior marketing executive on a part-time or project basis, making it an ideal solution for start-ups ready to bear the cost of a full-time executive position. 

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Laura Dunkley Laura Dunkley

Why Email Marketing is Effective.

Email is one of the most widely used digital communication methods, so it makes sense for entrepreneurs, governments, and NGOs to consider using email marketing to promote their businesses.

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Laura Dunkley Laura Dunkley

How to Run a Successful Social Media Ad Campaign.

Year over year business owners are increasing the amount of money they spend on digital advertising including social media ad campaigns on Facebook, Instagram, YouTube and more. Here are some tips on how to build a social media ad campaign.

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